FAQ’s – Search Engine Optimization, SMO, Blogging, Web Design & More!
You have questions, we have answers. I’ve put together some typical frequently asked questions and answers about search engine optimization, social media optimization, digital marketing, blogging, and website design. Enjoy!
What is User Experience (UX)?
What is Keyword Research?
What is a mobile-friendly, responsive website design? And why should I care whether mine is mobile-friendly or not?
When viewing your website from a mobile device e.g. smartphone or tablet does it appear legible and professional? A website designed to be viewed on a PC or laptop doesn’t display very well on a mobile device. To be mobile-friendly, a website needs to be implemented using responsive web design.
You should care because if your website isn’t mobile-friendly, it won’t be ranked very high on mobile SERPs. Since more and more users now access the web on their mobile devices, you can miss out on the rankings and ultimately lost sales.
To simplify your life, we offer a responsive website design package starting at $99 per month. Go here for more details.
Do you already own a website but want to see if it’s mobile-friendly? Click here to take the test to see if it will pass or fail!
I keep hearing about Google updates e.g. Panda and Penguin. Can you explain?
Every few years or so, Google changes is search algorithm. The changes are named Panda, Penguin, Hummingbird etc (why they use animal or bird names isn’t clear). The changes are important because they can alter how websites are ranked. As such, a Google update can lead your SERP rankings to improve or drop. This is what sometimes causes panic (e.g. the “mobilegeddon” scare).
To maintain or improve your website’s SERP rankings, you need to keep tabs on Google’s updates. Otherwise, a single update can render your SEO strategies obsolete. Of course, if you sign up for our services, we can keep tabs on Google for you.
What does Social Media Marketing have to do with SEO?
I know how to write good content; do I need professional writing services?
Well, it depends. Writing for SEO is more than just observing the rules of grammar, syntax and semantics. You also need to understand Latent Semantic Indexing (LSI), how to write catchy titles, keyword density, writing a call-to-action, and embedding rich media.
If you are willing to put in the effort, you can learn such things (in between 3 to 6 months). Even then, you’d have to practice them for a while to get really good. Our professional writing service can save you the trouble.
I understand blogging is important for SEO. Do you offer blogging services?
Yes, blogs are an invaluable tool for SEO. They are great for enriching your web content, generating back-links, and engaging your social media followers. Blogs are also a great way to bring your website visitors back to your website especially if you have new products or services that you want to promote or share.
We do offer blogging services for our clients. We can help you to write blogs which are relevant to your niche. We can also set up auto-blogging to push the blogs from your website directly into your social media streams which is not only convenient for you but a huge time saver.
I need social media accounts, but I don’t have time to create them. Can you create the accounts for me?
Absolutely. We create accounts for you on social media, and set them up to receive content directly from your website. Simply select what platforms you want, and leave the rest to us.
Also, if you already have accounts, but need them set-up to sync with your website or blog, we can do that too.
I have a website which I am too busy to maintain. Can you maintain it on my behalf?
Yes, we can. We offer website maintenance services of two kinds. If you sign-up for one of our SEO packages, then maintaining your website is part of the deal.
Alternatively, if you simply desire website maintenance (without any SEO package), we can still offer you that. To maintain your website as a stand-alone service, we charge a small monthly fee.
The website maintenance which comes with SEO packages is already paid for. There is no separate charge. Basically, whatever option best suits your needs, we can provide.
I have an idea for a custom WordPress design, can you build it for me?
My website is in HTML, but I want to convert it to WordPress. Can you help me with that?
I need videos for my website; can you create them for me?
Can you host my website for me?
We do offer web hosting and email services to our clients. Each hosted website automatically gets email accounts. We offer daily or weekly (depending on your needs) backup services for all your emails, files and databases. We even update your website core files (if WordPress for instance) and all plugins so that your site is free from hacks or security risks. As such, even if your website crashes, your losses will be very minimal.
We also set up a security wrapper around your website, and provide round-the-clock website monitoring. The best part is that we offer all these are extremely competitive prices. So, if you’re looking for a reliable web host, you are in the right place.
I am not content just hiring your SEO services. I would like to learn the trade for myself. Can you train me?
I have a unique SEO-related need which I think requires further consultation. Do you offer consultancy services?
My question still hasn’t been answered. What should I do?
Your SEO Guide to the Top!
Call 303-200-1000 for a Free Consultation.